Social media is a combination of receiving news feeds about your family, friends, acquaintances, and interests you like. A social media profile is a powerful broadcasting tool. If used properly and ethically, you could actually develop your brand easily and raise awareness about your products or services online.

1. Update Frequency
Social media users use social media to communicate with their friends and catch up on the latest news regarding their favourite band, company, business and others. You are only one of these channels they subscribe to and spamming them with your updates will definitely annoy them and you might also earn a penalty from the social media moderators as well. Update your posts on a regular basis with the proper timing.

2. Timing
You should know what your brand is all about and who benefits from your products. If your target is children for example, you could update your posts during the afternoon or evening right after they come home from school. You could ensure a high visibility if you time your posts right with your audience.

3. Blogs
Updates should not be needlessly long as a blog; you could update your status with a link that directly heads to your blog. In your blog, you could post as long as you can to ensure all details are in place. Most audiences only want to see updates from you, not entire posts they need to read in the social media account itself.

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